Credibility Is Built, Not Claimed
Conor Healy built IAB's IT function from the ground up after inheriting a failed Salesforce implementation and a leadership team that had already been burned. He explains how he used a 30/60/90 framework to earn trust without rubbing anyone's face in what had gone wrong, and why getting leadership to feel like co-owners of a solution is the actual work of building credibility in a role with no track record.
Read Article >